Good morning, makeup lovers! The highly anticipated Hello Kitty collection from MAC goes on sale this week (though NYC had it last week — typical!). Even the New York Times is pondering whether Hello Kitty might outsell Barbie.
So naturally, this was the worst possible weekend for cloudy, overcast, totally grey weather. But I couldn’t stand the thought of not having Hello Kitty pictures for you today, so I went swatching anyway, waiting for breaks in the clouds to take my pictures. As a result, you may see some inconsistencies in the lighting from picture to picture. This isn’t the way I normally like to do things, but Hello Kitty waits for no man.
The collection includes two eyeshadow quads, each $38. Too Dolly contains:
- Yogurt (Matte, repromote from permanent line)
- Romping (Frost, repromote, limited edition. This cranberry shade almost looks like a matte, the sparkles are really subtle)
- Too Dolly (Frost, limited edition. Not quite teal; bright green. Really looks like a matte. It reminded me of Newly Minted, though Newly Minted is more green and Too Dolly is more white. Scroll down for a comparison swatch)
- Stately Black (Lustre… though it looked and felt like a Velvet to me. It’s a somewhat chalky black with blue sparkles. Also a repromote, also limited edition).
Lucky Tom contains:
- Creme Royale (Veluxe Pearl, repromote, limited edition. A frosty yellow-gold)
- Paradisco (Frost, repromote from the permanent line. Coral with a sheen)
- Stylin’ (Velvet, new shade, limited edition. A blue-purple with light sparkle)
- Lucky Tom (Lustre, new shade, limited edition. Didn’t feel like a lustre at all — the texture was very nice and smooth. Deep brown with light sparkle)
Hello Kitty also offers four glitter eyeliners ($16.50 each): Her Glitz (brown sparkle), Glitterpuss (copper), Kitty Power (pink), and Girl Groove (it may look white in pictures, but it reflects ice blue). These have brush applicators, and I wouldn’t wear them alone (I think they’d look better over eyeliner).
There are six Hello Kitty lipsticks ($14), all limited edition — with the exception of Fresh Brew, which is a repromote from the permanent line. Fashion Mews is a luminous lavender, very similar to the Cremesheen Lavender Whip. Fashion Mews is a little lighter and more sheer (really highlighting the differences between the Glaze formula and the Cremesheen).
Strayin’ is a bright, pigmented, cool pink with silver sparkles. Most Popular is a deep, sheer berry. Cute-ster is a sheer peach — it turned a pinker peach on my lips, but the color was so subtle that I decided not to buy it.
There are six Hello Kitty Lipglasses ($14); all are sparkly. There are three levels of sparkle, however: She Loves Candy has the most sparkle. The net effect is a shimmery pink-gold. Sweet Strawberry (deep rose or berry with pink, purple, and blue sparkles), Mimmy (peachy pink with gold and pink sparkle), and Nice to be Nice (orange with silver sparkle) are moderately sparkly. Nice Kitty (bright, cool pink with blue sparkles) and Fast Friends (light, cool pink with blue and silver sparkles) are the least sparkly.
There are also two Tinted Lip Conditioners (or TLCs, $14.50). These contain SPF 15 and come in pots, so you’ll have to apply with fingertip or brush. I swatched first with a makeup spatula, then with a doe’s foot applicator, to show both heavy and light application. Pink Fish is cool; Popster is warm.
The collection also contains two Beauty Powders ($22) and two Beauty Powder Blushes ($18). The Beauty Powders are very faintly pigmented, very sheer. I swatched them as heavily as possible to show the color difference: Tahitian Sand is a very pale peach; Pretty Baby is a very pale pink. I think these are too light to be used as blushes; you’d probably use them either as a highlight or as an all-over finishing powder, for a diffuse, soft look. Both these colors are repromotes, though they are limited edition.
Tippy is a bright, cool pink, and could absolutely be applied with a lighter hand than I used here. Fun & Games is a lovely orange-nude with a gold sheen. Both these shades are new and limited edition.
But wait, there’s more! The collection also includes:
- Two pigments (loose eyeshadow, $19.50): Milk and Deep Blue Green. Milk is new; Deep Blue Green is permanent to pro stores.
- Two Reflects Glitter (fine, loose glitter, $17.50): Reflects Blue and Reflects Pink, both new shades that will become permanent to pro stores.
- Plushlash Mascara ($12, a permanent product)
- Nail Lacquer ($11): Something About Pink (cool pink), On the Prowl (matte grey), Vestral White (white) — all limited edition
- Hello Kitty Lashes ($12)
- Two different sizes of vinyl makeup bags ($22, $35)
MAC Freestanding Stores will also have:
- An 8″ plush doll ($42)
- Hello Kitty Brush Collection ($49.50): 187 SE, 109 SE, 239 SE, and a plastic cup to hold them — I’ve seen this in Nordstrom, too
- Compact mirror ($22)
- Keychain with charms and mirror ($26)
- Beaded bracelet ($34)
And online you can buy:
- Tote bag ($45)
- Soft vanity case ($55)
AND prepare yourself for Hello Kitty Kouture, super blinged-out luxury Dazzleglasses and Sheer Mystery Powder Compacts. These release March 5.
Hello Kitty for MAC: Fashion Mews, Strayin, Strayin’, Straying, Most Popular, Cutester, Cute-ster, Big Bow, Fresh Brew, Nice Kitty, She Loves Candy, Sweet Strawberry, Mimmy, Nice to be Nice, Fast Friends, Romping, Too Dolly, Stately Black, Yogurt, Creme Royale, Cream Royal, Paradisco, Stylin’, Stylin, Styling, Lucky Tom, Her Glitz, Glitterpuss, Kitty Power, Girl Groove, Tippy, Fun & Games, Fun and Games, Tahitian Sand, Pretty Baby, Pink Fish, Popster