Illamasqua has a small but exciting collection coming out for Valentine’s Day. It’s called Throb (naughty!), and includes a new blood-red lipstick (Sangers), a new red Intense Lipgloss (Succubus), and three new nail polishes (blood red Throb, which I want, sight unseen; creamy white Load (ew!); and matte black Scorn).

You can buy Throb starting January 17th in Illamasqua’s Flagship Store, Selfridges in London, Manchester, Birmingham, Fenwick Newcastle, Debenhams in Glasgow, Belfast, Cardiff and online at www.illamasqua.com. I don’t yet know if/when this collection will be making its way stateside.
I also found out just what was used in the Throb promo image (artistry by Illamasqua’s creative director, Alex Box, of course):
Cream Foundation 100
Rich Liquid Foundation 115
Powder Foundation 105
Powder Blush in Disobey
Powder Blush in Intrigue
Pure Pigment in Furore
Powder Eye Shadow in Heroine (on cheeks and eyes)
Powder Eye Shadow in Sex
Cream Pigment in Emerge (new for spring/summer!)
Cake Eyeliner in Mislead
Sealing Gel (for eyebrows)
Precision Ink in Abyss
False Eye Lashes 021
Lipstick in Sangers
Intense Lipgloss in Succubus








LOVE the makeup!
Oh my goodness, I didn’t think the name “Load” had any bad meaning until I saw how you wrote it! LOL.
I find the name Sangers kind of hilarious because that’s what we call sandwiches in Australia. Not very sexy!
Succubus looks like it could be amazing!
Do you know how much this will cost? LOVE the makeup! So artistic!
I don’t like that the promo photos look ‘shopped. Makeup adverts shouldn’t be photoshopped.
They just try too hard. Turn off..this brand is not that great.
Cute promo, love the hear-shaped manicure, but the rest… meh. Pretty dull colours…
Oh my god thats sooooo beautiful…i think my heart started beating faster!
Gosh, I love Illamasqua’s brand image, all that dark magic, but it’s sooo expensive… Wish I could try it out sometime.
I absolutely love these promo pictures, and I’m most definitely getting the lip products. Love it, looks amazing!
I burst out laughing when I saw the name of the white polish. I love the promo pics and I’m a big fan of this brand, but I’ll likely skip this collection as I tend to shy away from reds.
I love the promo picture, it’s adorable. Eeew Load. I wouldn’t have thought anything of it either.
Load, eh? Even Monsieur Nars will be shaking his head over this one.