Get Ready for Your Closeup with Daniel Martin

Daniel MartinAhhh, the holidays.  Time for family gatherings, parties — and photos.  I feel like I’m pretty good at “everyday” makeup, but I don’t have that much experience when it comes to flashbulbs.  Maybe you’re not THAT worried about a casual picture with the cousins, but in case my holiday gala/red-carpet fantasies ever come true, I asked makeup-artist-extraordinaire Daniel Martin for a few tips on how to get ready.

Mr. Martin is a superstar. His client roster is endless (and includes Chloe Sevigny and Kate Bosworth). He’s done runway makeup for everyone from Chris Benz to Proenza Schouler to Thakoon. And his work has covered just about every magazine you can name.

Here are his answers to my burning questions:

What changes when we go from “office-ready” to “photograph-ready”?
For “photo-ready” makeup, there are two things to think about: (1) blot out any shine, and (2) keep the face balanced. Everything’s magnified in high definition, so it’s best to play up one feature on the face rather than everything.

Do we need a fuller coverage foundation for photographs?
For hi-def photography it’s actually the opposite; less is more in a hi-def world. The more makeup on the skin, the more you see in “real time” (before retouching or on live television).

Do we need a “high def” foundation? Should we be concealing more? (I feel like the Kardashians do.)
There’s no need for “hi-def” makeup. And too much lightness under the eyes can give you the “reverse raccoon,” so make sure you’re wearing the right shade of concealer and don’t go overboard. Also avoid colorless silicone powders — these flash white in bright lights and look cakey in photos, which is not cool.

Is color applied differently? More shadow, more liner, more blush? Shimmer vs. matte? Lipstick vs. gloss?
Color does not need to be applied differently. If I wanted to use shimmer, I’d probably use it on the eyes. Keep the cheeks satin/matte and either lipgloss or lipstick is fine (gloss is more forgiving on camera if you have chapped lips).

Is there any “makeup” our boyfriends/husbands should wear (without looking like they’re wearing makeup)?
The only time I’d put makeup on a guy is maybe when he’s getting a professional picture taken. And even then I’d only consider concealer to cancel out a pimple or a blemish, and blot papers or powder to cancel out shine on the nose or forehead.

Readers, do you do anything differently when you’re anticipating flash photography?  I’d love to hear about your must-haves and definitely-do-nots.

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2 Responses to “Get Ready for Your Closeup with Daniel Martin”

  • laura says:

    Thanks Karla for this interview. This is the kind of info I really appreciate – real advice that makes sense. Thank you to Mr. Martin for his time and NOT using overdone phrases like “pop of color” and “the face is my canvas.” His straightforward answers are something we can actually walk away with and use. YAY!

  • JesstheMUA says:

    After years of being a makeup artist. The rule stands true. There are no rules to makeup, only rules of thumb. Nothing called “too anything”.I disagree with telling anyone how to wear their foundation/blush/powder/eyeliner/eyeshadow. Makeup is subjective. Everyone has their own makeup style. Many light people tend to go light/lighter or mix it with a luminzer to make themselves brighter/radiant/porcelin like. A great example of this would be dita von teese, who even stays out the sun to maintain her light skintone and wears light foundation. Others prefer to be dark/darker and darken in the sun or use bronzer all over their skintone. Different people have different preferences. If I spelled “Horse” “Howrse” than there is no “ifs” “and” or “buts” because grammar isnt subjective. What is wrong is wrong!However. Makeup is subjective. I hate nude lips. Does that mean its right to say “dont wear nude lips” ? No.
    I might not like it but someone else might. There is no rule to makeup. Thats the beauty of being a makeup artist. There are soo many different styles.
    I hate bronzer. But maybe there is someone who loves that deep bronzed look. I cant go to them and say “dont go soo deep in the bronzer” and say its “constructive”. There are soo many different styles.who is anyone to tell someone theyre wearing a too light or too dark foundation, because there is no such thing. Nicole and Sam from pixiwoo(huge makeupartists in Britain) sometimes wear paler or darker foundation and it looks gorgeous! as long as people blend it to the neck its fine….some people prefer to look bright and radiant.
    Also people who are pale will appear pale in photos. I have photographer sin my family and have taken pics of pale skinned people and they did come out pale as oposed to darker skin.SPF gies out a silver/gray look on the face in photos. Alot of my clients have complained about that.

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