Major lipstick news from YSL: They’ve just unveiled 18 shades of a new formula, Rouge Pur Couture. 16 of these are “colors;” numbers 12 (Blanc) and 18 (Noir Laque) are actually “transformers,” meant to be used on top of or under other shades to change their look. Â I plan to show you all 16 shades under Blanc and on top of Noir Laque, but it will have to be a post for another day, because it took me several tries to master the correct swatching technique.
The new cases were designed by YSL creative director Stefano Pilati, and for the first time in my memory, the lipsticks don’t smell like mango. DUN DUN! To me the new lipsticks smell like sweet (fruit? apricot?) + rose.
These lipsticks are really pigmented, and sort of staining, so they’re quite long-wearing. They’re $30, and Sephora gets its own exclusive color, #20 Rouge Flamme. Â My local store doesn’t have theirs in yet, but I’ll definitely swatch it as soon as the opportunity presents itself.