Benefit has a new boxed blush coming out for spring. It’ll officially release in early 2012, but it’s available today for a one-day flash sale on BenefitCosmetics.com (bonus: use code HERVANA to receive a free Total Moisture mini with your purchase), Sephora.com, Ulta.com, and Bloomingdales.com (free shipping with code FREESHIP11). Benefit is on Pacific Time; Bloomingdales is on Mountain Time; I’m not sure about the other sites.
The new blush is called Hervana (her + nirvana), and “innocent” is really the best way to describe it. It’s a shy, light, pale, “frozen” pink, best for fair-skinned ladies. I don’t usually swoon for pink blushes, but this is so pretty and so natural on my cheeks (a very subtle pink flush with a subtle satin finish) that I actually really like it, especially for cold, colorless winter. It also has an enjoyable sweet floral scent.
Benefit gave me the opportunity to swatch Hervana for your shopping-preview pleasure, and it’s been raining continuously for the last four days. I took this photo under the awning of my garage.

Hervana looks like it might be closest to Thrrrob (which I don’t own, but I’ll try to get a comparison photo for you).
Benefit’s boxed blushes are $28 each, and I’m a long-time fan. Check out some of my other favorites: Coralista, Sugarbomb, and Bella Bamba.






This blush looks nice. I’ll probably get it when I run out of my current pink blush.
Thank you for the swatch Karla!
This looks very pretty, I love Benefits boxed blushes.
Thanks for swatching!
I have thrrrob, and this looks much much darker, I’m ~nc20 (maybe a little lighter) and it’s non-existent on my skin!
I love, love, love this blush. I bought it on a whim while looking for a flushed-looking blush with a hint of cool tone. I’ve worn it pretty much every day for months since. All my other blushes are languishing. I’m very fair but like a “blushed” look and find this is perfect as well as versatile - it goes with every look. Definitely a holy grail product.
I don’t know why, but this turned completely orange on me after a few hours of wearing. Not peach, not coral, but straight up orange. ): I was so sad, because I really wanted to love this. It looks gorgeous swatched on your hand, though!